Creative Director & Commercial Director
Drexel

DREXEL

Through BKWLD I directed, shot, edited, storyboarded, and concepted a micro site for Drexel University. The original idea from the agency was a simple video that alumni would pass around through email. Instead I suggested loop-able video combined with inspirational quotes giving the user something they might actually share. The videos were inspired by the feel of cinema-graphs and animated gifs. The user flow was kept nice and simple.

The site was featured in Communication Arts, Awwwards, and FWA. 

http://getgoingtoday.org/